Kraft, as he’s better known, started building websites in 1996 and hasn’t looked back. Kraft has worked with his own “weblog” since 2002, first in HTML, then Movable Type, then finally to WordPress. Kraft ran a freelance web development business exclusively using WordPress and Genesis. Now, Kraft works at Automattic, the parent company of WordPress.com, focusing on Jetpack. Married with five young daughters, you can follow Kraft on Twitter ( @Kraft ) and on his personal site ( https://kraft.im )