WCDFW Speaker Spotlight: Sara Graybill

Topic: Creating A Digital Marketing Strategy That Works

Sara is the owner of Graybill Creative, a web design and digital marketing agency. She has been helping business owners and non-profits with their digital marketing since 2009. She does that through website design and development, technical services, and online marketing consulting. Find out more at graybillcreative.com.

How did you get involved in WordPress?

I graduated in 2009 at the beginning of the recession with a degree in Broadcast Journalism and no job. A friend hired me to help him manage a local non-profits websites. The sites weren’t on WordPress at that time but we hired Cory Miller (when he was still building sites) to re-design one of the sites and he recommended WordPress. That was my introduction to WordPress and I’ve been using it ever since.

What do you do with WordPress?

I develop custom sites for my clients and I help them to use their websites strategically to reach their organization’s goals.

What has your experience with the WordPress community been like?

The community has been critical for me getting to where I am today. When I started with WordPress the only experience I had with websites was a one semester class in high school that had me swearing I would never touch another website again. It’s so nice to have people I can reach out to when I get stuck and just need to bounce ideas off of someone. There’s always someone ahead of me willing to stop and help me figure something out. In return, I try very hard to help those who are just starting out. That’s one reason I was very excited to help co-organize the OKC WordPress Users Group this year.

Why did you want to speak at WordCamp DFW?

I’ve been speaking at smaller events for a couple of years now and I love being able to help people and answer their questions. I’ve been wanting to speak at a WordCamp for a little while, I just finally got the courage to send in an application.

Why did you decide to speak on digital marketing?

When I work with clients many of them don’t realize the planning that needs to go into a website. You don’t want to just throw up a website, there’s no way it’s going to achieve your goals if you do that. You have to be very strategic about who it is the website is for and what you want them to do once they get there. Only when you plan all of this out can you turn a website from an expense to an investment that starts bringing money and customers back into your business or non-profit.

What do you hope the audience gets from your talk?

I hope they stop and think about who their website is for and what they want it to do. I hope it leads them to make at least one small change so they can see more traffic/customers/money.

Tickets are now on sale for this year’s WordCamp DFW held on Nov. 11-12. There are also plenty of opportunities to sponsor the event or help run it. We hope to see you there!

WCDFW Speaker Spotlight: Matt Hayman

Topic: Sales 101 – Finding clients and freeing up dollars Sales, Sales Management, Team Builder, Branding, Speaker, Trainer. As the Head of SAP Anywhere, Matt is responsible for working with the broader team to declare product market fit, achieve financial aspirations and maximize customer satisfaction. He currently oversees the Sales, Customer Success, Support, and overall execution of SAP Anywhere’s employees/clientele on a global scale. Matt has spent the majority of his career focused on SMB sales. From door2door sales, selling to fortune 100 companies, or running his own companies, Matt has a diverse sales background which he now uses to manage, teach, and train others. As an international sales leader he travels the globe sharing his insights through keynotes, blogs, and social media, on overcoming the 2 major obstacles in sales; prospecting and freeing up dollars without making major changes to how you work today. Matt currently resides in Dallas, TX with his wife and 6 kids. When he isn’t traveling he spends his time coaching multiple youth sports and building his community. How did you get involved in WordPress? My partner went to a meetup in Utah and met the Blue Host guy, Mike Hansen. He got us looped into the whole scene and we’ve loved this community! What do you do with WordPress? We offer discounted and revenue sharing credit card processing as well as introductions to SMBs needing their sites updated. We also use and work with developers around the world, speaking and giving back to the community. What has your experience with the WordPress community been like? Very welcoming, friendly, and helpful. We have really enjoyed every event we’ve attended. Why did you want to speak at WordCamp DFW? Because Dallas is my home and I’d like to help in my own backyard and keep helping developers and designers grow their business and the community as a whole. Why did you decide to speak on sales? I have been in sales my entire career it is my specialty as design and development is a strength of the WordCamp attendees…I think that I can add value and hopefully provide useful information and help to the community.   What do you hope the audience gets from your talk? Three things they can do better, and three things they can avoid doing; to better grow their business. Tickets are now on sale for this year’s WordCamp DFW held on Nov. 11-12. There are also plenty of opportunities to sponsor the event or help run it. We hope to see you there!

WCDFW Speaker Spotlight: Scott Kingsley Clark

Topic: If You Think It, You Can Build It

Scott is a Senior Product Developer at Modern Tribe, the lead developer of the Pods Framework, and one of the driving forces behind the Fields API proposal for WordPress core. He spends his days thinking about and solving complicated data architecture problems.

How did you get involved in WordPress?

I took a job with an SEO / Marketing company and they were using WordPress. I was hesitant to use WordPress because I thought the codebase was too big, but soon realized it accomplished more and more of my needs.

What do you do with WordPress?

I build plugins for WordPress such as the Pods Framework. I also work on products for WordPress as part of my day job at Modern Tribe.

What has your experience with the WordPress community been like?

Overwhelmingly positive, the community helped give me confidence and inspiration to continue trying new things.

Why did you want to speak at WordCamp DFW?

This is my home area, I haven’t spoken at a WordCamp in this area since the original WordCamp Dallas was still going on in 2009. I’ve been volunteering and helping to organize WordCamp DFW since it’s comeback in 2014.

Why did you decide to speak on the first stages of building a site?

I’m very excited to help inform more people about the very first stages that are often skipped when building a site. It’s not the whole part of my presentation but without it I’d never be able to do this demo live and within a specific time range.

What do you hope the audience gets from your talk?

The knowledge, comfortability, and confidence of the workflow to map out how they want to build a site before they start building.

Tickets are now on sale for this year’s WordCamp DFW held on Nov. 11-12. There are also plenty of opportunities to sponsor the event or help run it. We hope to see you there!

WCDFW Speaker Spotlight: Peter Walker

Topic: Get Paid! Plugins, Gateways, BitCoin: WordPress Ecommerce Project Management

Peter Walker has been on the online journey for over 25 years, starting with the Star Fleet Command BBS in October 1988. His previous experience on his digital journey include being a professional audio engineer and a post secondary new media instructor. His main purpose in professional life is content editing & managing, UX/UI, front end HTML5 development, WordPress and project management.

How did you get involved in WordPress?

I first got involved in WordPress when I heard that it was not just a great blog,
but a great Content Management System (CMS).

What do you do with WordPress?

A lot of things, from setting up a blog to making a responsive web design
website and a mobile HTML5 application.

What has your experience with the WordPress community been like?

Very positive! The co-operation of WordPress users is in the spirit of open
source programming and application.

Why did you want to speak at WordCamp DFW?

I wanted to share my experiences of my digital journey. I’m a BBSer and former
New Media instructor who has been online for line for 29 years.

Why did you decide to speak onWordPress ecommerce project management?

There are a lot of people who have great ideas who need help with business
and online marketing. The venture capitalists and angel finances also want to see actual cashflow in a real business format.

What do you hope the audience gets from your talk?

The online business process of getting their ideas into the online marketplace
quickly.

Tickets are now on sale for this year’s WordCamp DFW held on Nov. 11-12. There are also plenty of opportunities to sponsor the event or help run it. We hope to see you there!

WordCamp DFW | November 11-12, 2017 is over. Check out the next edition!