{"id":858,"date":"2017-10-27T12:55:44","date_gmt":"2017-10-27T17:55:44","guid":{"rendered":"https:\/\/2017.dfw.wordcamp.org\/?post_type=wcb_session&#038;p=858"},"modified":"2017-10-30T13:21:23","modified_gmt":"2017-10-30T18:21:23","slug":"beyond-the-basics-of-wordpress-seo","status":"publish","type":"wcb_session","link":"https:\/\/dfw.wordcamp.org\/2017\/session\/beyond-the-basics-of-wordpress-seo\/","title":{"rendered":"Beyond the basics of WordPress SEO"},"content":{"rendered":"<div class=\"session-description\">Presented by <a href=\"https:\/\/2017.dfw.wordcamp.org\/wcdfw-speaker-spotlight-sean-jackson\/\">Sean Jackson<\/a><\/p>\n<p>There is a lot more to optimizing a WordPress site than just installing and configuring an SEO plugin. To truly succeed in gaining more search traffic, WordPress admins need a proven roadmap of tactics and techniques to help propel them forward. And this session will show them how. In &#8220;Beyond the Basics,&#8221; attendees will receive a detailed a comprehensive framework for generating results from not only search engines, but social media as well. This framework is based on the tactics and techniques currently used by the in-house media team at Copyblogger as well as the marketing team of StudioPress. Unlike other SEO presentations, &#8220;Beyond the Basics&#8221; is specifically crafted for WordPress admins; helping them wade through all the &#8220;guru&#8221; speak so that the can focus on activities that work &#8211; from someone who manages SEO for some of the top destination media sites in the WordPress ecosystem.<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Presented by Sean Jackson There is a lot more to optimizing a WordPress site than just installing and configuring an SEO plugin. To truly succeed in gaining more search traffic, WordPress admins need a proven roadmap of tactics and techniques to help propel them forward. And this session will show them how. In &#8220;Beyond the &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/dfw.wordcamp.org\/2017\/session\/beyond-the-basics-of-wordpress-seo\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Beyond the basics of WordPress SEO&#8221;<\/span><\/a><\/p>\n","protected":false},"author":5644646,"featured_media":1736,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1510506000,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[857],"footnotes":""},"session_track":[1141002],"session_category":[],"class_list":["post-858","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-friendship-room"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8K1gz-dQ","jetpack_likes_enabled":true,"session_date_time":{"date":"November 12, 2017","time":"11:00 am"},"session_speakers":[{"id":"857","slug":"sean-jackson","name":"Sean Jackson","link":"https:\/\/dfw.wordcamp.org\/2017\/speaker\/sean-jackson\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/858\/revisions"}],"predecessor-version":[{"id":2242,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/858\/revisions\/2242"}],"speakers":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/857"}],"author":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/scribeseo"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/media\/1736"}],"wp:attachment":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=858"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=858"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}