{"id":947,"date":"2017-09-24T12:42:40","date_gmt":"2017-09-24T17:42:40","guid":{"rendered":"https:\/\/2017.dfw.wordcamp.org\/?post_type=wcb_speaker&#038;p=947"},"modified":"2017-09-28T15:11:53","modified_gmt":"2017-09-28T20:11:53","slug":"lori-calcott","status":"publish","type":"wcb_speaker","link":"https:\/\/dfw.wordcamp.org\/2017\/speaker\/lori-calcott\/","title":{"rendered":"Lori Calcott"},"content":{"rendered":"<p><strong>Topic: You Built It&#8230; Now What?<\/strong><\/p>\n<p>Lori Calcott is a co-founder and partner of webShine. Originally from Pittsburgh, Lori has been working in the search space since 2001. As a paid search guru, Lori has transitioned with her clients through the various platforms starting with Overture, and currently in Google AdWords, Bing Ads, and Facebook Ads. As a published author of <em>The Definitive Guide to Google AdWords<\/em>, Lori is a leader in the paid search field. When not at work, Lori spends time with her family and can often be found hiking and skiing.<\/p>\n<p>Connect at: <a class=\"speaker-social\" href=\"https:\/\/twitter.com\/wpseohub\" title=\"Twitter\" target=\"_blank\" rel=\"noopener\"><i class=\"icon-twitter\"><\/i><\/a> <a class=\"speaker-social\" href=\"https:\/\/www.facebook.com\/wordpressseohub\/\" title=\"Facebook\" target=\"_blank\" rel=\"noopener\"><i class=\"icon-facebook\"><\/i><\/a> <a class=\"speaker-social\" href=\"http:\/\/www.webShine.com\" title=\"webshine.com\" target=\"_blank\" rel=\"noopener\"><i class=\"icon-laptop\"><\/i><\/a> <a class=\"speaker-social\" href=\"https:\/\/www.wpseohub.com\" title=\"wpseohub.com\" target=\"_blank\" rel=\"noopener nofollow\"><i class=\"icon-laptop\"><\/i><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Topic: You Built It&#8230; Now What? Lori Calcott is a co-founder and partner of webShine. Originally from Pittsburgh, Lori has been working in the search space since 2001. As a paid search guru, Lori has transitioned with her clients through the various platforms starting with Overture, and currently in Google AdWords, Bing Ads, and Facebook &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/dfw.wordcamp.org\/2017\/speaker\/lori-calcott\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Lori Calcott&#8221;<\/span><\/a><\/p>\n","protected":false},"author":7694169,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_user_name":"lcalcott","footnotes":""},"speaker_group":[],"class_list":["post-947","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8K1gz-fh","jetpack_likes_enabled":true,"avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=24&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=48&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=96&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=128&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=256&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/175da76044ee06ff8eeb4c564bbbc29605e6eb2707eec5842fa16a5f675364fa?s=512&r=g"},"_links":{"self":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/947","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"replies":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/comments?post=947"}],"version-history":[{"count":4,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/947\/revisions"}],"predecessor-version":[{"id":1444,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/947\/revisions\/1444"}],"sessions":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/948?_embed=1&context=view"}],"author":[{"embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/wordcamp"}],"wp:attachment":[{"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=947"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/dfw.wordcamp.org\/2017\/wp-json\/wp\/v2\/speaker_group?post=947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}