If your WordPress site was analogous to the human body, the core code would be the brain and your plugins would be the rest of the central nervous system that makes the site do what you tell it to do. However, in the Information Age, where the data of the database is the lifeblood of your site and business, the WordPress database would be the heart of your site. This talk will highlight the HEART database maintenance workflow / paradigm (developed by David) that will provide you with a framework for maintaining a healthy, secure, and optimized database for your WordPress site.